"I believe honest storytelling is the most effective way to educate and empower."
I’m a Creative Director and Strategic Marketing professional specializing in the healthcare market. I'm obsessed with tackling complex problems and finding beautifully simple solutions that improve people's lives.
I devote my time to helping hospitals and healthcare companies communicate more effectively. Whether it's educating a nervous patient before surgery or helping an overworked supply chain manager understand the value of a new implementation process, compelling stories can be the difference between adoption or resistance.
Since the beginning of language, humans have used stories to educate, inspire and connect. It's the foundation of society. These days we use video and social media instead of cave drawings, but the significance remains the same.